Changes to Google Privacy Policy and Terms of Service

By Darrell Hacker

SEO Expert

Google is getting rid of over 60 different privacy policies across Google and replacing them with one that’s a lot shorter and easier to read.
Potentially, Google is granting itself more rights to combine what you do when using one Google product into another one. The main change is for users with Google Accounts. The new Privacy Policy makes clear that, if you’re signed in, Google may combine information you’ve provided from one service with information from other services. In short, the will treat internet users as a single user across all of their products, which will mean a simpler, more intuitive Google experience.

For example, if you’ve been doing some web searches, then head over to browse videos at YouTube, currently, Google’s various privacy policies don’t allow it to use your search history to suggest videos. Instead, YouTube suggestions would only be generated after you started searching there.

With this new change, Google can take search history and make these type of recommendations. Potentially, it can use that search history to do other things, such as allow advertisers to target you based on what you’ve searched on as you surf the web — something Google currently does not do.

Goolge is growing up and getting more advanced in targeting infromation accessed by the internt searcher  providing more information to the internet marketer to target a vary narrow niche.  This is a very exceting time for SEO and internet marketing

These changes will take effect on March 1, 2012 , to read the updated Privacy Policy and Terms of Service go to http://www.google.com/policies.

No related posts.