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Doctors Office Marketing

Patient acquisition measured by booked, not by lead.

SEO, paid search, AI intake, and recall automation for primary care, specialty practices, and urgent care. HIPAA-aware. Patient-LTV focused.

Medical Practice SpecialistsHIPAA-AwareBooked-Patient Reporting

25+ years marketing within tightly regulated industries. We know the rules — and we run campaigns that win without bending them.

The Real Problems

Where most medical practice marketing breaks down.

  • Lead Volume vs. Booked Patients

    Most agencies report leads. We report booked appointments and patient lifetime value — because acquired-patient CPA is the only number that pays the practice.

  • Compliance Limits Most Agencies

    HIPAA, HHS, FTC Endorsement Guides, state medical boards. We run patient-acquisition campaigns within those constraints — not around them.

  • Front Desk Drops Leads

    You pay $200 for a new-patient inquiry and the front desk takes 4 hours to respond. We deploy LeadConnector AI bots that book consults 24/7 — even after hours.

  • Recall and Reactivation Get Ignored

    Acquiring a new patient costs 5–10× more than retaining one. Most agencies only run acquisition. We run the full lifecycle — including reactivation of lapsed patients.

What We Run

A doctor's office channel mix tuned to patient LTV.

  • Local SEO + AI Search

    Rank for "[specialty] near me," "[condition] doctor [city]," and the long-tail terms that convert into booked appointments.

  • Google Ads + LSA

    Local Service Ads (where eligible) plus paid search managed for booked-patient CPA — not lead-CPA.

  • Patient Education Content

    Long-form blog and video content answering patient questions, building authority, driving organic discovery.

  • AI Intake (LeadConnector)

    24/7 AI bot that handles new-patient inquiries, qualifies, and books appointments. Compliant scripting.

  • Reviews + Reputation

    Auto-request Google reviews after every visit. Compound 4.9-star ratings into search dominance and trust.

  • Recall + Reactivation

    Email + SMS sequences that bring patients back for follow-ups, annual physicals, and treatment plan completion.

Healthcare Compliance Monthly Add-On

HIPAA Compliance Package

Complete protection for healthcare organizations handling protected health information (PHI).

Required for any healthcare client handling patient records, diagnostics, or protected health information (PHI).

  • HIPAA Enabled
  • BAA
  • All Security Rules Enabled
  • Full Encryption
Case StudyHealthcare

Filled the schedule + flipped hygiene recall.

Rebuilt new-patient SEO + paid funnel by location, added cosmetic case-specific funnels (Invisalign, implants), and deployed LeadConnector for SMS hygiene recall + reactivation sequences.

  • Multi-Location SEO
  • Paid Search
  • SMS Recall
  • AI Intake
See the full breakdown

The Results

  • +36pts38%74%
    Hygiene recall rate
  • −37%$340$215
    New-patient CPA
  • 3.9×1247
    Invisalign starts / month
Book More Patients

Tell us your practice. We'll build the plan.

30-minute call. We'll review your patient-CPA targets, your specialty's rules, and your current marketing.

LeadConnector

Capture every lead. Follow up automatically.

LeadConnector — our AI-powered CRM — captures the leads your marketing drives, scores them by intent, and follows up 24/7 by text and email. Missed call? It auto-texts back. No lead ever goes cold.

AI Lead Scoring 24/7 AI Follow-Up SMS + Email Unified Inbox
FAQ

Frequently asked questions.

Do you understand HIPAA and medical advertising rules?

Yes. We work within HIPAA, HHS guidance, FTC Endorsement Guides for testimonials, and state medical board rules. We'll ask for your specialty's rules on the discovery call.

Can you handle multi-location practices?

Yes. Location-specific landing pages, location-specific Google Business Profiles, per-location attribution. Common for 2–50 location practice groups.

How do you measure success?

Booked appointments and patient LTV. Lead volume is reported but never the headline metric.

Do you do telehealth campaigns?

Yes. Telehealth has different intent and conversion mechanics than in-office. We build dedicated landing pages, intake flows, and follow-up sequences for virtual visits.

Can you handle specialty practices?

Yes — we've run campaigns for orthopedics, dermatology, OB-GYN, cardiology, ENT, and others. Each specialty has its own search behavior and patient journey; we tune the channel mix accordingly.